Visual identity,

branding system,

all consumer

and corporate

communications.

 

Between 2002 and 2008 the creative heads at Begin were

building the Mexx brand as part of the design team at the

international HQ. We collaborated in setting the visual

identity that became the signature of the brand for that

period, developed the design systems that supported it,

and designed a multitude of programs, communication

campaigns, shop floor material and branded publications.